January 28, 2008

Everything will be micro chipped

It is widely believed that one day everything will be micro chipped, meaning that anything that you buy like clothes, products for the home, cars and just about anything else in between will have a RFID tag inserted somewhere.

An RFID tag is a small micro chip with an antenna that can be picked up by devices around the country, these devices can then log where you have been and for how long, it’s a sort of advanced big brother for everything.

There are also marketing opportunities for business which could see a tag activating a device and give the stores an heads up as to what the customers is like and what sort of products they may be interested in buying and if you enter an elevator there may be a targeted add waiting for you.

Source [AP]